Greenpeace: VW the dark side
Stop-motion animation is used to bring to life the truth behind the lie, exposing VW's eco image as nothing but a facade by shining a light on the side they don’t want you to see – their dark side. Wouldn’t it be nice if VW practiced what it preached?
Entry for Greenpeace VW Dark Side competition. The remit: to subvert advertising by VW, the largest European car company, which claims to have an ecological conscience whilst funding lobbying groups fighting to oppose a policy to reduce carbon emissions from 30% to 20% by 2020.